10 Essential On-Page SEO Factors You Need To Know
Quality of On-Page SEO |
On-page SEO refers to the
optimization of elements on a website that can be controlled by the website
owner, to improve the website's search engine rankings. Some types of on-page
SEO include:
1. Title tags: The text that displays as a
webpage's title in the search engine results page (SERP) is known as the title
tag. Title tags must be distinct, evocative, and contain pertinent keywords.
2. Meta
descriptions: The meta description is a short summary of a webpage's
content that appears in the SERP. Meta descriptions should also be unique and
descriptive and include relevant keywords.
3. Headings:
Headings (H1, H2, H3, etc.) are used to organize and structure a
webpage's content. They should be used logically and hierarchically, with the
main heading (H1) being the most important.
4. URLs:
URLs should be concise and descriptive, and include relevant keywords. They
should also be easy to read and understand.
5. Content:
Content should be high-quality, unique, and relevant to the topic of the webpage.
It should also include relevant keywords and be optimized for readability.
6. Internal
linking: Internal linking refers to the practice of linking to other pages
on your website. It helps to guide users and search engines through your
website and also improve the crawlability of your website.
7. Images
and media optimization: Optimizing images and other media by using proper
file names, alt tags, and other techniques can help improve the website's
search engine rankings and make them more accessible to users.
8. Mobile
optimization: With the increasing popularity of mobile devices, it's
important to make sure that your website is optimized for mobile devices. This
includes things like using a responsive design, optimizing images and videos for
mobile, and more.
9. Social
Media Optimization: Social media is a powerful tool for getting traffic to
your website and improving your online visibility. You can optimize your social
media profiles and posts for search engines by including relevant keywords and
meta tags.
10. Schema Markup: Schema markup is a type of structured data that can be added to your website's HTML code to help search engines understand the content on your website. This can include things like product information, ratings, and more.
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